Whitepapers

Your social media campaigns don’t have to be hit-and-miss. In this eBook, discover how to use digital ads to sell more stuff and make more money.
How to Use Digital Ads to Grow Your Sales and RevenuesHow to Use Digital Ads to Grow Your Sales and Revenues
How effective is your marketing automation campaign?
How to Measure the Success of Your Marketing Automation CampaignHow to Measure the Success of Your Marketing Automation Campaign
If your email subscribers aren’t engaging with your campaigns, chances are you’re emailing “dead” people. Read on to find out what that means and how you can change it.
Is Your Email List Dirty?Is Your Email List Dirty?
Do you know how your customers make their decisions? What is the reasoning behind their actions? Find out the answers and increase the impact of your next marketing automation campaign.
Marketing Automation - 11 B2B Consumer Behavior SecretsMarketing Automation - 11 B2B Consumer Behavior Secrets
Learn how to use technology to scale and measure your tactics and campaigns, to beat your competitors, understand your customers and increase sales.
15 Reasons You Should Be Using Digital Marketing Automation15 Reasons You Should Be Using Digital Marketing Automation
We've taken a look at the most common myths and figured out how to clear up some of the misconceptions. Hopefully, with our analysis of the marketing automation landscape and tips on how to improve your results, you'll see that this powerful technology is everything it's cracked up to be.
The Seven Most Common Marketing Automation MythsThe Seven Most Common Marketing Automation Myths
Marketing automation will improve your business in many ways, one of these being converting leads into customers. All businesses desire more customers, so shouldn't you start using marketing automation? Or perhaps you are already using marketing automation but want to improve your efforts.
The 3 Musts of Marketing AutomationThe 3 Musts of Marketing Automation
With e-commerce hosting services like Shopify, Magento, or Bigcommerce, almost anyone can open an online store with just a few clicks. To protect their market position against ever-growing competition, companies need to constantly be on the lookout for the most effective ways to convert visitors into buyers.
Using Marketing Automation to Retrieve Abandoned Shopping CartsUsing Marketing Automation to Retrieve Abandoned Shopping Carts
Learn what lead generation is in a nutshell: building a database of contacts and then guiding those leads through the buying process until they're ready to talk to your sales team and make a purchase.
Lead Generation 101Lead Generation 101
Find out why email marketing works best when you align it with your sales cycle and how a proper CRM system can nurture leads and guide them through your funnel.
Business IntegrationBusiness Integration
If you work in an agency or manage multiple brands, you not only must understand each business and their market, you also must cater to their needs...
Managing Email Campaigns:
A Guide for Agencies and BrandsManaging Email Campaigns:
A Guide for Agencies and Brands
Find out how to prepare, plan, and promote a webinar that resonates with your target audience.
Getting Started with Webinar MarketingGetting Started with Webinar Marketing
Creating compelling newsletters that get opened, read, and clicked is one of the most important elements of a successful email marketing campaign...
How to Write Newsletters that Get Opened Read and ClickedHow to Write Newsletters that Get Opened Read and Clicked
Are you looking for holiday-specific strategies and ideas? Want to learn all about tested and proven conversion drivers from top-performing campaigns?
Holiday Email Marketing PlaybookHoliday Email Marketing Playbook
Did you know that 74% of companies who perform regular testing say their ROI from email marketing is “excellent” or “good”?
Email Testing and OptimizationEmail Testing and Optimization
In this whitepaper you will learn about 10 creative ideas for email marketing campaigns that resonate with your subscribers...
Guide to Inspired Email Marketing 2013Guide to Inspired Email Marketing 2013
Want to get the most out of your Christmas newsletters? Learn how to carefully prepare and execute your holiday email marketing campaigns...
Christmas Email Marketing Recipes 2013Christmas Email Marketing Recipes 2013
The secret ingredient of a successful email marketing campaign? High-quality, permission-based, and engaged contact list. Not sure where to start? Here are 21 ways to do it right.
Introduction to Email List BuildingIntroduction to Email List Building
Email deliverability remains the most serious challenge for marketers. According to recent studies, one of six email recipients will not receive a message due to it being mistakenly blocked by a spam filter...
Email Deliverability Success GuideEmail Deliverability Success Guide
The secret ingredient of a successful email marketing campaign? High-quality, permission-based, and engaged contact list. Not sure where to start? Here are 21 ways to do it right.
21 Ways To Build Your Contact List21 Ways To Build Your Contact List

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